Etesian Wealth Advisors Website Design, CraftCMS

Highlighting a personal approach to growth

As a boutique wealth advisory firm, Etesian Wealth Advisors have a distinct advantage over larger wealth management groups: the time and resources to provide a personal partnership that places investors' goals front and center.

Visual Language

Our goal was to create a fresh, modern website that helped them stand out from their competitors as well as appeal to younger investors. We started by softening the color palette with opting for various shades of pastel purples and blues. Then we selected Quincy, a modern serif font with character, as the main headline font and paired it with Trade Gothic Next for the body font. We designed three-color icons to communicate their financial planning and investment management processes.

Etesian color pallette
Etesian typography
Etesian icons

Website design and development

Combining the visual language elements with modern photography and subtle animations, we give the potential clients a fresh, modern, trustworthy user experience that is often lacking from the cookie cutter websites of their competitors.

"Brandon explained the process and gave a very clear outline of what was to be accomplished, a timeline, as well as providing transparent pricing. He was very responsive and patient with our crazy schedules which we truly appreciate. He was also very easy to work with, and his creativity and ideas helped steer us in the right direction for our clientele."


My Role

  • Art Direction
  • UX/UI Design
  • Visual Design
  • Website Development
  • CraftCMS
  • Icon Design
Next Project
Paramount Salon

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